MyndPlay

MyndPlay sits at the intersection of neurotechnology, interactive video, digital wellness, and research services. Its stated offering combines an EEG headset with software that translates brainwave and emotional data into interaction with video, games, apps, and connected devices. That integrated hardware-and-experience approach distinguishes its described scope from a single-purpose wellness app or a conventional video platform, while custom research studies and installations extend the proposition toward institutional and brand use cases. Its recorded categories are Information Technology and Video; its broader profile also identifies wearables, digital health, and research tools. The company was founded in 2011 and is based in London. In particular, no competitor names, pricing comparisons, customer counts, or sales figures are provided. MyndPlay’s differentiation is therefore best described through its product mix—MyndBand, MyndPlayer, research services, and custom sensor-based experiences—rather than claims of market leadership. Its commercial position across consumer wellness, entertainment, and business research remains unclear.

MyndPlay was founded in 2011, giving it a history of more than a decade in brain-computer interaction and interactive media. Its portfolio indicates a broad product and service direction: the MyndBand EEG headset provides a hardware layer; MyndPlayer applies brainwave inputs to video and apps; and research, custom development, and 360-degree content offer service-led extensions. The company profile gives an employee-size band of 11–50, while its highlighted current-employees section identifies one person, founder and CEO Tre Azam; those figures describe different snapshots and do not establish a hiring trend. The clearest potential inflection in the company’s model is the combination of wearable EEG hardware with software and bespoke research or experiential work, allowing the same core brainwave-interaction capability to address multiple use cases. Evidence of adoption, revenue growth, or expansion over time is limited.